Surveys & Data


In-demand in 2017: Game of Thrones reigns supreme

HBO’s Game of Thrones (GOT) reigned supreme as the most in-demand show across of 2017, Parrot Analytics data shows. The stats, which look at expressions of demand for shows across the UK, Germany, France, Italy and the US, reveals that GOT was the most in-demand overall show in all the territories bar the US. GOT […]

In-demand chart: Hungary (December 3-9, 2017)

Stranger Things continues to dominate in Europe, coming up top in Hungary for both of the territory’s latest digital and overall lists, which TBI and Parrot publish twice a month. Eleven’s comeback in October has left an impression, as demand continues toward the end of the year. Stranger Things came up in first place for […]

VOD complex – the story of video-on-demand so far in figures

UK-based Content Research Company recently updated its VOD Directory, a guide that provides analysis on more than OTT services in nearly 200 territories. Here, advisor John Morris offers exclusive new insight into those driving the on-demand market, the models they’re using, and how these vary by geography and genre Three years after The VOD Directory […]

In-demand chart: Spain (November 6-12, 2017)

Stranger Things dominates Spain’s charts as the global hit continues its success into season two, but the country is unique for its love of local-language originals. Three weeks after its second season release on Netflix, Stranger Things generated almost seven times more average demand expressions than the runner up Narcos in the top ten digital […]

Viewer demand: Blue Planet II vs Planet Earth II

After Blue Planet II’s record breaking ratings for its premiere, is it fair to say that the series is already more popular than its predecessor? Parrot Analytics exclusively analyses the stats for TBI. Blue Planet II’s premiere ratings were higher than its predecssor Planet Earth II’s ratings a year ago. Blue Planet drew in 14.1 […]

In-demand chart: Netherlands (October 23-29, 2017)

Our latest chart throws up a surprise, considering the amount of marketing, social media posts and office chatter around Stranger Things: the Netherlands still prefers Game of Thrones. The HBO fantasy epic pipped its rival to top overall spot last week, with its 3.1 million average demand expressions just out-scoring the 3.03 million Stranger Things […]

In-demand chart: France (October 9-15, 2017)

  This week saw The Walking Dead rise to the top of our latest In-demand chart, this time covering France, due to a crossover event between the show and its companion series Fear the Walking Dead and increasing anticipation over the zombie drama’s eighth season. The event saw the announcement that a character would move between the […]

TBI Distributors Survey 2017 – Part 4

In the final part of our Distributors Survey, we discover what sort of buyer is the most important on the international market, and ask respondents to look ahead to 2018 through some crystal ball-gazing. Tomorrow, James Duffen from survey sponsor TRX casts an eye over our findings and assesses the challenges ahead.   KEY CLIENTELE […]

In-demand chart: Europe (Sept 25–Oct 1, 2017)

Star Trek: Discovery has made waves in Europe, coming up top rated across all seven of the countries reviewed in our pre-MIPCOM In-demand special, after launching in the US on CBS All Access and Netflix elsewhere in September. As the first series developed specifically for CBS’s SVOD service, the new Star Trek has gained CBS record […]

In-demand chart: Kids TV Europe (September 11-17, 2017)

The top ten kids shows in Europe show old favourites reigning supreme across 34 territories. Nickelodeon’s Spongebob Squarepants nabbed the top spot. Parrot Analytics data shows that 1.94 out of every 100 people in the territories have shown demand for the show. The popular demand for the show worldwide has seen Spongebob receive the greenlight […]