Television Business International

Sky greenlights Kickstarter toon

Kids-headerLabuntinaChildren’s Media Conference: European pay TV platform Sky has commissioned a short-form series that began life on Kickstarter.

Sky head of kids content Lucy Murphy ordered an 18x2mins series of Labuntina after finding it online.

The singalong property is based on a series of animated music videos aimed at entertaining the two-year old daughter of creator Valentina Ventimiglia.

The episodes will comprise short animations accompanied by music videos, Murphy told delegates at the Children’s Media Conference in a session hosted by TBI.

The show was initially funded via a Kickstarter push, which raised £8,160 (US$10,500) from more than 150 backers.

Sky and Creative England are behind the TV adaptation, which will sit on Sky’s VOD platform.

Sky has been pushing into commissioning since Murphy was hired in late 2015, and is currently working on an adaptation of Aliens Love Underpants with Tiger Aspect Productions.