Television Business International

TeenNick debuts in Israel

Kids-header Bella and the BulldogsA new Nickelodeon-branded tweens-and-teens channels has debuted on Israeli pay TV.

TeenNick launched last week on the Yes Direct Broadcast Satellite platform last week as a 24/feed targeting kids aged 9-14.

In the US, the TeenNick channel debuted in 2002 as a programming block called The N. It has gone on to launch in territories such as Italy.

The network is airing Nick shows such as iCarly, Victorious, Make it Pop and Bella and the Bulldogs, (pictured), plus an original TV special of The Greenhouse, a live-action daily that ran for four seasons on Nickelodeon Israel.

Nutz Productions, which is producing Greenhouse remake The Greenhouse Academy, created the TeenNick original.

In Israel, TeenNick is operated by Ananey Communications Group, which already distributes and oversees Nick, Comedy Central, MTV and Nick Jr. on licence.

Viacom owns a piece of Ananey, after investing in the business in January.

Ananey also owns Nutz, along with lifestyle content producer Shamaim.