Television Business International

With Breasts there is Paradise to launch in Cannes

SIN-SENOS-SI-HAY-PARAISO---TELEMUNDO-INTERNACIONALWithout Breasts There is Paradise, the sequel to 2008 hit TV series Without Breasts There is No Paradise, is the biggest launch from Telemundo Internacional at Cannes.

Produced by Fox Telecolombia and written by Colombian Gustavo Bolívar, the new television drama tells the story of Catalina, played by actress Carolina Gaitán, a humble young woman determined to succeed in a world dominated by drug violence, while proving that one does not have to succumb to social pressures.

Aired by Telemundo in the US, Without Breasts There is Paradise is leading Hispanic TV market ratings in the 9pm time slot, averaging one million viewers aged 18-to-49. On August 24, the series debuted in Colombia via Caracol TV, scoring a triumphant 34.4% audience share and 9.1 rating points.

The series formed part of Telemundo’s July launches, the other’s being Rich in Love and The Acero Dynasty, says Melissa Pillow, VP of sales for Europe, Telemundo Internacional.

“Now that summer has ended, European buyers are actively looking at our offer, and we have already closed deals to distribute Without Breasts in Romania, where it will air early next year,” Pillow says. “Also, Rich in Love, launched at NATPE Budapest, has been acquired in Spain, Romania, Serbia, Bosnia, Macedonia and Slovenia, among other European countries.”

At MIPCOM, Telemundo Internacional will show a sneak peek of telenovela La Doña: Lethal Beauty, starring Mexican actress-singer Aracely Arámbula, plus original formats from Chile’s Mega. These include Eres Mi Tesoro, about a female taxi driver.