Surveys


TBI Kids Survey 2016: will the main channels continue to dominate

The consensus in terms of the domination, or otherwise, of the existing kids channels is that they will continue to be central to the kids business, although perhaps not in the linear forms for which they remain best known. “The future is now, and as we’ve seen across the globe, the ‘main’ kids channel for […]

TBI Kids Survey 2016: which digital service has the most potential?

It seems fair to throw this question to the people running digital services first. Hopster’s Nick Walters selects his own service as the one with most potential, but also sees promise elsewhere. “I think PopJam is really interesting and a promising take on doing social for kids in a way that’s cool, doesn’t condescend, but […]