Show of the week: A Time to Dance

A Time to Dance generated 669,000 viewers for US cable net Hallmark when it went out in mid-May, boosted by Karen Kingsbury’s social media outreach. The film is an adaptation of her novel of the same name, and sees Beverly Hills 90210 star Jennie Garth play opposite Dan Payne (Watchmen) in the one-off romantic drama.

Garth plays Abby and Payne her husband John, a married couple who have fallen out of love and are planning to tell their daughter about their planned divorce. These plans are thrown into disarray when their daughter announces her engagement. They agree to delay their own announcement, giving them another shot at mending their relationship.

A Time to Dance reacquaints TV movie specialist Marvista, which has international rights, with Karen Kingsbury, having already distributed the adaptations of her novel The Bridge (made as The Bridge and The Bridge Part 2 for television).

“It has big strengths in Kingsbury’s name and Jennie Garth, who is still well-known and someone people still respond to,” says Vanessa Shapiro, Marvista’s executive VP, coproductions and acquisitions. The TV movie is one of a 15-strong slate Marvista has for NATPE.